tag:blogger.com,1999:blog-6923226901671476431.post8206561885111258701..comments2023-09-29T13:42:18.687+01:00Comments on Kim The Bookworm: What's in a name?Kim The Book Wormhttp://www.blogger.com/profile/06498912722314773900noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-6923226901671476431.post-53431483062992984732011-07-29T11:19:17.646+01:002011-07-29T11:19:17.646+01:00Just shows marketing people don't always get i...Just shows marketing people don't always get it right. If you have a success as a brand name, it seems to me to be crazy to change it.Chris Longmuirhttps://www.blogger.com/profile/02488093821886798927noreply@blogger.com